- Why are PM frameworks important?
- Where will these frameworks be used?
- Simon Sinek’s ‘Start with Why’ philosophy & The 5 Whys framework
- Exercise on the 5 Whys framework
- What is product design?
- Intro to CIRCLES framework
- Defining customer personas & target persona
- User pain point prioritization approach and thought process
- Exercise on product design using CIRCLEs framework
- Why are prioritisation frameworks needed?
- Where are they used?
- RICE framework and Impact/Effort framework
- Exercise on solution prioritisation
- Product metrics for B2C/B2B products
- Walkthrough of a product funnel
- What is the AARRR framework?
- Exercise on defining AARRR metrics for a product
- What exactly is product strategy?
- Success story on product strategy (case study)
- Suggested Framework when thinking about product strategy
- Exercise on product strategy
Hi, I'm Sohail, a Product Manager who enjoys solving problems using first principle thinking.I started my Product Management journey at Belong.co post which I joined Acko where I led the car & bike insurance B2B product charter overseeing partnerships with the likes of Amazon and OLA, building out industry-first B2C and B2B2C products used by millions of customers. At Acko, I also built from scratch a new business, AckoDrive, India's first virtual car dealership which has been disrupting the new car sales industry. I've recently completed my MBA from ISB and will be joining Razorpay next to build their RazorpayX Neobanking product
Launched 1st ever insurance category on Amazon Pay; scaled to 10mil+ revenue
Authored publications for top publications with reach of 1.5mil+ readers
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